- 30여개 이상의 중소기업 대상 강의 및 자문 활동 ~ ing - 5060시니어 패션플랫폼 모라니크 시리즈 A 투자 유치를 위한, 그로스 및 앱 마케킹 전략 수립 및 실행 - 로컬푸드 새참곳간 웹 및 신생 브랜드 런칭 자문 및 디스플레이 광고 집행 - 영국 중심 영어 티칭 회사 구글 광고 교육 및 마케팅 자문 - 의류 페브릭 공장 네이버 쇼핑/검색, 구글 쇼핑/검색 광고 집행 강의 및 마케팅 제안 등

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1. Working experience in MSFK - Implementation of annual digital fundraising activities based on results analyses following POA to achieve MSFK fundraising targets of a year. - Researches, proposes, and implements new digital fundraising activities and technologies that will optimize KPIs related to the fundraising plan and keep MSF Korea at the forefront of developments in digital fundraising, including risk assessment meanwhile leading and developing CRM marketing. - Analyses results of digital initiatives - donor behavior, donor segmentation and overall donor tendency on new digital activities and CRM marketing - Measure and report the performance of digital fundraising campaigns, and assess against goals (ROI and KPIs). - Develops and optimize CRM (Crowdfunding, E-mail marketing, website optimization etc.) acquisition activities that will enhance fundraising targets. - Provides digital support to all teams for MSFK Fundraising as needed. - Troubleshoots current practices and ensure a smooth resolution to problems related to digital fundraising. 2. More than work in MSFK - Green community team member since Feb. 2023. - Field Trip to Niger (Magaria Project) in Mar. 2023. - Collaboration and support other teams' activity and big events successfully (e.g., overall Online promotion for the 2022 MSFK photo exhibition and every the small and big events - The focus etc. of the Communication team) - Proposed and implemented a new digital platform and channel (e.g., Insider and Tiktok) as a growing digital fundraising marketing during POA season.

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