• Currently taking responsibility of Director Sales and Marketing as a member of the senior leadership team in Accor Group’s Grand Ambassador Seoul Pullman • Experienced Director of Sales and Marketing with extensive knowledge on revenue projections, Sales strategy planning, and market understanding • Started early career in Lotte Hotel Seoul, developed as a Sales Manager in Accor and Ascott branded properties, has solid understanding of hospitality industry over 20 years. • Excellent collaborator for global partners with a good understanding of global business practices - worked for the global hotel and residency groups like Accor Group and Ascott management over 15 years. • Has experience of running pre-opening teams in three properties located in the largest cities in Korea, Seoul and Busan • Has strong background in brand positioning for new businesses, reputation and crisis management.

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• Pre-Opening team, at Citadines Han River Seoul & Citadines Haeundae Busan. Successfully Opened those two properties. 149 & 468 Rooms. • Worked with Cluster DOSM to ensure understanding of sales strategy and effective implementation of this strategy for the segment. • Monitored all day-to-day activities of direct reports – Sales and Marketing staffs • Assisted City revenue manager with completing accurate 3 months forecast. • Attended customer events (booker party), trade shows (Arabian travel market, KTO Roadshow at Tokyo, Hong Kong) and sales missions to maintain, build or develop key relationships aligned with global sales team, HQ. • Gained US Navy group, Busan Film Festival, MICE via Bexco at Citadines Haeundae Busan. Developed relationships with key account and key persons. Achieved over 50% in the end of year on 1st Yr. • Actively maximized revenue to reach personal goals at Somerset Palace Seoul. Handled 25%~ 28% from total revenue as YTD basis. • Handled Project group from middle east such as Fluor Daniels, Foster Wheeler, Arup, Petrofac, Saudi Aramco, Mott MacDonald, Takreer, ADCO, ADNOC, ADGAS, Becthel etc. • Confirmed 100~125 rooms per daily occupied by long staying guests over 3 months.

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• Develop the new accounts and handle the key accounts. • Sales activities for the embassies, multi-national and domestic companies) • Event & advertisement planning and execution • World of accor 2006 and 2007, Movie preview, 50th anniversary 2006 • Review sales activities a week on every Friday • Communicate with the other competitor’s information and updated info.

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• Create new accounts & maintain customer satisfaction through extensive service • Participated in the team for the World-Cup Project as a member of room management team.

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