- Led the planning and development of the onboarding flow, achieving an 80% completion rate and increasing purchase button taps by 95%, significantly enhancing user experience and conversion. - Automated daily writing prompts and developed real-time feedback features using OpenAI API, significantly improving content production ease and efficiency. - Redesigned the browse tab and prompt detail view, facilitating greater content discovery and developing optimized UI for various screen ratios across iPhone, iPad, and Mac Catalyst. - Enhanced the writing editor by customizing the Rich Text Kit SDK and adapting the UI/UX based on user interactions and device type (iPad/iPhone), significantly improving the writing experience, which is crucial for our service. - Integrated direct messaging using Chat SDK and customized screens based on login and subscription status, increasing active user engagement by 10%. - Swiftly conducted new feature additions and improvements, leading to the execution of more than 20 release cycles across over 10 projects within 9 months.

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Data analysis and intelligence solutions provider. Developed tools for data collection, analysis, and visualisation to support business decision-making across industries. - Collaborated with designers to develop design systems components, integrating them with Storyboard. Reduced the high dependency on design libraries which increased consistency among our products, reducing the time and cost spent on design modifications. - Improved development efficiency and performance of four projects by migrating them and improving both their structure and coding standards using modern technologies, such as TypeScript, Redux, and styled-components. - Led development of admin back-office systems allowing consultants to access real-time data, reducing the amount of time and cost needed for data validation and reprocessing. - Established a CI/CD system with GitHub Actions, configured AWS CloudFront, S3, and Lambda@Edge, transformed architecture into a serverless, scalable design that minimised server management and enabled an agile development environment.

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고피자 직원들에게 동기부여를 주기 위한 사내 리워드 페이지를 개발하였습니다. 직원들이 만든 피자의 퀄리티, 속도, 수를 점수로 환산하여 기록하고 분석해 파트 별로 보여주는 고피자 랭킹 보드 부분을 맡았습니다.

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