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Hey there, I am Celine, a product designer whose roots are in Seoul, South Korea. I aim to push boundaries and challenge conventions, ensuring every design is a step towards an empowered world.
경력
Coca-Cola X SCADpro : Reimagining Cafe experience at Sam's club -Collaborated with Coca-Cola and Sam's Club to understand customer needs and gather insights. Then, ideate concepts for the café guest experience, ensuring alignment with the preferences and expectations of existing members and potential new customers. -Designing and Developing by aligning identified customer needs with design concepts such as order flow and guest seating, creating engaging digital experiences for ordering and displaying options, contributing to the branding and visual identity refresh of the café, and designing a modular café vision tailored to Sam's Club's customer base to attract both members and new consumers.
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2023년 9월 - 2024년 3월 · 7개월
User Experience Designer
2024년 1월 - 2024년 3월 · 3개월
Deloitte X SCADpro: Purpose-Driven Onboarding -Led a team of 8 to redesign an interactive web platform for new Deloitte hires using user interviews, surveys, and journey mapping. This resulted in personalized purpose discovery, a deeper connection to Deloitte's mission, increased participation in purpose-driven initiatives, and a holistic onboarding experience.
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User Experience Designer
2023년 9월 - 2023년 11월 · 3개월
Deloitte X SCADpro: SSA CX Disability Journey Support -Created end-to-end journey maps and blueprints highlighting key interaction touchpoints to inform idea generation. -Developed an intuitive product for Deloitte with a 90% readability score, aiding the Social Security Administration in improving benefits awareness for 1.8 million individuals annually.
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활동
수상
International Design Awards(IDA) 2023
The International Design Awards (IDA · 2024년 1월
Astir is a non-invasive treatment device and platform concept that improves and maintains a high quality of life in cancer patients. Astir seeks to reduce the physical demands of current cancer treatment options with wireless and wearable technology while improving and maintaining the user’s quality of life through a companion application that generates user insights, provides operant conditioning, and relates to the user through a targeted storyline.
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RedDot Design Award Winner 2023
Red Dot Design Award · 2023년 9월
Brands & Communication Design Health Care Solution
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Indigo Design Award
Indigo Design Award · 2023년 4월
Buddi creates stronger networks in work environments that are shifting hybrid workspaces, utilizing the days that are spent at the physical office. Forging relationships in a workspace build positive company culture and brings a sense of purpose to employees. New hires, at a major transition point in their lives; start with an unrehearsed, online introduction to their work environment - which leaves them isolated and disconnected.
KO